Meet CHVLA (pronounced chala /ˈtʃɑːlɑ/)
— from the Korean word 찰라, a luminous instant.

Our promise: 찰나의 순간, 완성되는 스킨케어
— skincare, complete in a moment.

What we stand for

CHVLA sets a new standard of minimal, high-efficiency skincare for busy women.
We edit the routine, not the results—returning minutes to your day while keeping the glow.

Science first, always

Our formulas are clinically grounded and science-led: high-dose actives, low-irritation systems, and textures engineered for fast absorption and long hydration. Every product is designed to deliver visible results supported by instrumental testing and dermatologist-reviewed safety.

Designed to finish minimal

We build one-step, mix-friendly architectures so your ritual can end sooner and work harder. Fewer layers. Smarter delivery. A calm, glass-skin radiance without the weight.